About

A Roll-Up of Sports and Fitness
Businesses Driven by Community

Thesis

Vitriol Group is a holding company structured as a buy-and-build vehicle, designed to acquire and progressively scale a diversified portfolio of private sports and fitness businesses across Europe

The European sports and fitness economy is one of the most compelling and underserved opportunities in the lower middle market: fragmented, community-driven, and largely overlooked

In 2026, sports and fitness has become an extension of identity. The club, the class, the race is how a growing share of Europeans express themselves, find their people, and signal who they are. We target the businesses built around that pull

Currently focused on Portugal, planning to scale across the continent

Approach

Acquire

Business owners and operators with profitable history and recurring revenue

Optimise

Operational improvements without disrupting what made the business work

Build

Sequential bolt-ons within and across verticals to compound the platform

Coverage
PHASE I
Portugal
Origin Market
PHASE II
IT · NL · UK
Unfair Advantage Markets
PHASE III+
ES · DE · FR · IR · GR
Continental

The same fragmented operators and the same absence of community-led consolidators exists across every market we target

Leadership
Filippo Chisari, Founder of Vitriol Group

Filippo Chisari

Filippo's vision for Vitriol Group is to consolidate Europe's fragmented sports and fitness landscape, drawing on a background that spans military service, Entrepreneurship Through Acquisition and corporate development, management consulting and commercial operations, finance and investment, alongside a lifelong commitment to amateur competitive sports and fitness

His cross-cultural fluency is the foundation for the successful execution of Vitriol Group's acquisitions across Europe. Italian-Dutch by origin and graduate of UK universities, Filippo has lived in the UK, Italy, the Netherlands, and now Portugal. He is a polyglot and speaks English, Italian, Dutch, and Portuguese

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