Athlete lifting in a functional fitness gym

Build a stronger
 business

Vitriol Group works with founders and owners across sports, fitness, and wellness to grow revenue, scale operations, raise funding, and sell their business.

BUSINESSES WE WORK WITH

Padel players on an outdoor court

Gyms, clubs, fitness, and wellness businesses

Athlete wearing a VO2 performance analyser mask reviewing data with a trainer

Founders building the next sport, wellness, and fitness venture

Our toolbox at your disposal

Bespoke, shaped around your priorities, constraints, and opportunities.

Commercial strategy & go-to-market

Map the market, sharpen your offer, strengthen your route to customers, and create a repeatable commercial process.

Pricing, revenue & margins

Define your pricing and packaging, improve your revenue and margin, and track the measures that show where your business is headed and how it is performing.

Growth & retention

Strengthen acquisition, onboarding, retention, referrals, and communication across the full customer, member, or user relationship.

Operations & AI automations

Build practical automations and connected workflows, implement structured processes that turn your data into better decisions and free up your/ your teams' time for the things that matter.

Platform expansion

Plan new locations, services, partnerships, market entry and international expansion, with digital presence, custom digital products, and member interfaces to support them.

Financing & investment

Refine your financial model, understand what your business is worth, structure your financing or funding round, get support with due diligence and introductions to relevant investors.

FOCUSED ON YOUR PRIORITIES

We don't just give advice, we build by your side

Looking where your business stands and walking through your short and long term priorities. We define an execution plan together and put it into practice with accountability for its delivery.

Vitriol Group can also support investment, acquisition, or sale of a business, and involvement is evaluated on a case-by-case basis.

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